on line pharmacy site or portal owners who are in non-compliance with moral and federal/state regulations are going to pay a heavy price. In the last few months, more than a few of these canadian pharmacy online sites have either decided to call it quits or been forced to shut down by the authorities. The principal unlawful `rogue` businesses haven`t been able to hide or destroy the evidence of their nefarious activities.
Five years ago, in `02, it was easy and a matter of pride to start a `personal affiliate` internet site as a representative of one of the few authorized pharmacyonline web sites around. Since 2003, however, it became shockingly and abundantly clear that certain business-savvy people believed it was easy money to sell counterfeit prescription pharmaceutical products, or even go as far as charging a fat `doctor`s fee` for processing a `virtual` consultation -- never mind that no physicians were anywhere on the scene! Since those times, many trade protectionism policies have been enacted that apply to all internetpharmacy websites.
These trade restrictions are, as yet, mostly aimed at advertising. Yet, in the absence of quality advertising, how is it possible for any goods or service provider to build up a client base? For instance, the search engine giant Google announced a change of policy, which excluded pharmacis on line site advertisers from utilizing its AdWords pay-per-click ad service; i.e., they could only use AdWords if they had a Square Trade license to run an internet drug store. In recent months, just about anyone who watches the news covering trends and events in the healthcare industry is sure to have read the many stories about virtual pharmacy site or portal owners being hauled to prison for four years on average, not to mention being compelled to surrender the bulk of their net assets. Come to think of it, when you get away with charging huge sums of money as `payment` for services you don`t even provide, the cash should fill your coffers pretty quickly.
Some of the current news bulletins discuss the software company, Microsoft, and the drug company, Pfizer, teaming up to clamp down on an international group of illegitimate oversea pharmacies sites. The justification for the legal action is an attempt to free the rx drugs pharmacies sites industry of suppliers of fake medicines.
The 17 lawsuits filed by Microsoft and Pfizer are targeted at operators selling `dud` versions of Viagra, one of Pfizer`s leading pharmaceutical products, a secure medical aid for the awkward and demanding problem of ED or erectile dysfunction. But if this spate of parallel lawsuits is about pharmacy products, you ask, how is Microsoft involved? With good reason: as the proprietor of HotMail, the free email service that is used by countless numbers of email users, the software giant is committed to do all it can to eradicate fraudulent suppliers, who churn out massive quantities of spam mail to Hotmail customers, carefully crafted to dodge current spam filters (which `catch` e-mails that look like spam before they are sent to your in-box). Consequently when you next need to procure your medicines through a pharmacis who belongs to this category, make very sure that you get what you need solely from the official affiliates, and steer well clear of internet sites that seem at all dubious!
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